Since 1991, Pact’s founders and small staff have dedicated themselves to the mission of providing the highest quality adoption-related services to children of color, their birth parents and their adoptive parents. Despite its limited budget, Pact has helped place over 1200 children in permanent, loving families and has counseled thousands of adopted adults, expectant parents, foster parents and pre- and post- adoptive parents.
To support their cause, FINE created a new brand identity with a mark that visually reinforces the sense of a diverse embrace. This warm new identity plays out across all their printed materials, introducing them as the valued organization they’ve been to so many. Of special note are the hands-on materials aimed at the children themselves, bring them into the same fold shared with the caring adults.